The people behind Marketraa

Sales leader turned founder, with vast experience talking to customers and users to understand what good software actually looks like. Before starting AI Peekaboo, Filipe built and ran revenue teams across SaaS companies in Europe and the US, most recently as a mid-market account executive at Uber for Business and, before that, as Meister’s top-ranked account executive in 2023, a background spanning both commercial and product roles. That direct, repeated exposure to how buyers evaluate software is part of what pushed him to build an agency around transparent scoring rather than keyword tricks. He leads strategy and client relationships at Marketraa, and sets the editorial bar every review is held to.

Full-stack engineer and serial builder who has spent 15+ years building tech products and web applications, and has conducted hundreds of user interviews along the way to know what a good product actually looks like. John spent years as a senior software engineer at MagicLinks before striking out on his own, first with Subreddit Signals, a tool built to track brand mentions across Reddit communities, and now as the engineer behind the AI Peekaboo platform, designed from scratch to monitor how brands show up in Claude, ChatGPT, and Perplexity answers. That firsthand research into what actually makes a product good, not just how it ranks in search, directly shapes how Marketraa scores and reviews tools. He leads product and engineering.

Reddit community expert and operator. Danny founded ReddiReach in 2017 and has spent the years since building genuine presence inside Reddit communities rather than treating the platform as an afterthought, work that later carried into operating roles at Energent Media and deal-scouting for GoAhead Ventures. That platform-native experience is why Marketraa treats Reddit as a first-class channel rather than a bolt-on: every tool review points to the actual subreddits where buyers are already discussing these tools, and Danny is the one who knows which threads matter.