AI Peekaboo Review
AI visibility monitoring with a read/write API and white-label delivery
AI Peekaboo is the most agency-ready tool in the AI visibility space. You get a read and write API on every plan from $50/month, white-label delivery with guest links, and pricing that scales by usage rather than seat count. The main limitation is the absence of crawler log data, which Profound provides.
Pros and cons
- API access on every plan, including the $50/month Starter
- White-label reports with guest access links, no extra cost
- Pay-per-prompt pricing scales with actual usage, not team size
- Looker Studio connector included on all plans
- Tracks ChatGPT, Gemini, Perplexity, Google AI Overviews, and Google AI Mode
- No crawler log access (cannot see when GPTBot or ClaudeBot visited your pages)
- Starter plan limited to 40 prompts and tracking every 2 days
- No built-in AEO content generation layer
What is AI Peekaboo?
AI Peekaboo tracks where your brand appears in AI-generated answers across ChatGPT, Gemini, Perplexity, Google AI Overviews, and Google AI Mode. Unlike most AI visibility tools that focus on read-only dashboards, AI Peekaboo gives you both a read and write API on every plan, so you can pull data into your own tools or trigger monitoring runs programmatically.
The platform was built with agencies and consultants in mind. You can manage multiple client brands under one account, set different monitoring frequencies per client, and deliver white-label reports via guest access links without requiring clients to log into another platform. Pricing is per-prompt rather than per-seat, which keeps costs predictable when managing many brands.
Founded by Filipe Duarte and John Rice, AI Peekaboo positions itself as the operationally practical option in a market where most tools are either read-only dashboards or enterprise platforms requiring sales calls and custom contracts.
Core features
Prompt tracking across 5 AI models
AI Peekaboo monitors brand mentions across ChatGPT, Gemini, Perplexity, Google AI Overviews, and Google AI Mode. Each prompt is run on a schedule you control, and the platform records exactly which AI answers mention your brand, what context they appear in, and how that changes over time. You can see which prompts are and are not surfacing your brand in AI answers.
Read and write API on every plan
Both a read and write API are included from the $50/month Starter plan. The read API lets you pull visibility data into your own dashboards or reporting tools. The write API lets you trigger monitoring runs programmatically, which is useful for agencies running audits on demand or for integrating AI visibility checks into existing workflows. This is the most significant differentiator versus Profound and Scrunch AI, neither of which offers API access below enterprise pricing.
White-label delivery with guest access
Each client brand can be configured with custom branding, and you can generate guest access links that let clients view their visibility data without logging into AI Peekaboo directly. This matters for agencies: it removes a platform from the client relationship and makes reporting feel like a native deliverable rather than a shared login.
Looker Studio connector
AI Peekaboo connects directly to Looker Studio on all plans. This lets you pull visibility data into existing reporting setups alongside SEO metrics, paid data, or any other sources you already have in Looker. Most tools at this price point either do not have a BI connector or lock it to higher tiers.
Competitive share-of-voice monitoring
Beyond tracking your own brand, AI Peekaboo monitors competitor mentions across the same prompt set. This gives you share-of-voice data: what percentage of AI answers that mention any brand in your space mention yours versus competitors. Combined with the write API, you can build automated competitive tracking that triggers when a competitor gains or loses citation share.
Pricing
| Feature | Starter $50/mo | Peek $100/mo | Grow $200/mo |
|---|---|---|---|
| Prompts included | 40 | 40 | 100 |
| Tracking frequency | Every 2 days | Daily | Daily |
| Data points/mo | 3,000 | 6,000 | 15,000 |
| AI models tracked | 5 | 5 | 5 |
| Looker Studio connector | ✓ | ✓ | ✓ |
| API access (read + write) | ✓ | ✓ | ✓ |
| White label | ✓ | ✓ | ✓ |
Who it is for
Running 10+ client brands and need visibility data that travels into client reports without adding a new platform to the client workflow. The API and white-label delivery mean you can build AI visibility into your existing reporting stack at a cost that scales with usage.
Working with 2 to 5 clients and need professional visibility reporting without enterprise pricing. The Starter plan at $50/month gives you full API access, white-label views, and tracking across 5 AI models. No sales call required.
Need to track AI visibility alongside other channels and report it to stakeholders in existing dashboards. The Looker Studio connector and API let you integrate AI Peekaboo data into your current reporting setup rather than managing a separate platform.
Verdict
AI Peekaboo is the right choice when the data needs to move: into a dashboard, a client report, or your own tools via API. It is the only AI visibility platform at this price point that gives you a read and write API plus white-label delivery without an enterprise contract. The feature depth is narrower than Profound (no crawler logs, no content generation), but for agencies and consultants, operational flexibility matters more than maximum feature coverage.
Frequently asked questions
Does AI Peekaboo offer a free trial?
AI Peekaboo does not publicly advertise a permanent free tier, though they have been known to offer evaluation access on request. The lowest paid plan is the Starter at $50/month, which includes full API access and white-label features.
What AI models does AI Peekaboo track?
AI Peekaboo tracks brand mentions across ChatGPT, Gemini, Perplexity, Google AI Overviews, and Google AI Mode on all plans. It does not currently track Copilot, Meta AI, Grok, DeepSeek, or Claude.
Can I use AI Peekaboo for client reporting without giving clients a login?
Yes. White-label client views with guest access links are included on all plans. You can deliver branded visibility reports to clients without them needing an AI Peekaboo account.
How does pay-per-prompt pricing work?
Each plan includes a set number of prompts (40 on Starter and Peek, 100 on Grow). Each prompt is run across all 5 AI models, generating the data points that go into your visibility dashboard. You pay for the prompt set, not per seat, so adding team members does not increase cost.
Can AI Peekaboo show me when AI bots crawled my site?
No. AI Peekaboo does not provide crawler log access. It tracks where your brand appears in AI answers but does not connect that to crawl activity. Profound is the only tool in the market that exposes this data on a standard plan.