Comparison

Aiso vs Profound in 2026: Conversation discovery vs enterprise crawler logs and AEO content generation

Two AI visibility platforms with very different price points and operating models. Aiso is self-serve conversation discovery at $79/month. Profound is enterprise crawler log analysis plus AEO content generation with a sales-led buying process from $99/month.

Updated July 2, 2026
Aiso
Profound
Key takeaways
  • Aiso starts at $79/month with self-serve signup and a Conversation Explorer that surfaces real ChatGPT and Gemini prompts. Profound starts at $99/month for Starter (ChatGPT only) and requires a demo call for Growth ($399/mo) and Enterprise.
  • Profound exposes crawler log analysis showing when GPTBot, ClaudeBot, and other AI crawlers last visited specific pages on your site, correlating crawl timing with citation changes. Aiso does not expose crawler log data at any tier.
  • Profound includes Marketing Agents for AEO content generation designed to close accuracy gaps surfaced by the platform. Aiso does not include content generation as a primary feature.
  • Profound tracks up to 9 AI engines including ChatGPT, Gemini, Perplexity, Copilot, Meta AI, Grok, DeepSeek, Claude, and Google AI Overviews. Aiso covers three engines: ChatGPT, Gemini, Perplexity.
  • Aiso reserves API access for Enterprise tier only. Profound locks API access to Enterprise custom contracts, so neither tool exposes API access at the entry tier.
  • For Generative Engine Optimization (GEO) teams in the discovery phase needing conversation-led prompt research at transparent self-serve pricing, Aiso is the lower-friction fit. For enterprise teams needing crawler logs and AEO content generation with structured onboarding, Profound is the strategic choice.

If you are weighing AI visibility tools for very different team sizes and budgets, Aiso and Profound represent opposite ends of the maturity curve. Aiso uses a Conversation Explorer to surface real ChatGPT and Gemini prompts, tracks three engines with three-state Mentioned, Recommended, Absent scoring at $79/month with self-serve signup. Profound tracks up to 9 AI engines, exposes crawler log analysis showing when GPTBot and ClaudeBot visited specific pages, and includes Marketing Agents for AEO content generation, starting at $99/month for Starter but requiring a demo call. How does Aiso compare to Profound for teams weighing conversation-led discovery against enterprise crawler analysis and content generation? Aiso fits Generative Engine Optimization (GEO) programmes in the discovery phase where prompt set definition is the biggest gap. Profound fits enterprise in-house teams running serious AI search programmes with the budget and headcount to use technical crawler diagnostics. The right pick depends on whether discovery or technical crawler analysis is your bigger need.

The tools at a glance

ToolStarting priceBest for
Aiso$79/monthIn-house marketing teams and brand managers in the discovery phase of AI visibility monitoring who need help identifying which prompts to track before committing to a broader monitoring programme.
Profound$99/moEnterprise in-house SEO and content teams with dedicated AI search programmes that need crawler log analysis and AEO content generation.

Aiso

AI search optimization using real ChatGPT and Gemini conversation analysis

Full review →
Aiso screenshot

Aiso is an AI search optimization platform that focuses on prompt discovery. Its Conversation Explorer analyzes real conversations happening in ChatGPT and Gemini to surface the prompts actual users are asking in your category. For teams entering Generative Engine Optimization (GEO) for the first time, this removes a significant amount of upfront prompt engineering work and grounds the monitoring programme in real usage data.

The platform tracks three AI engines (ChatGPT, Gemini, and Perplexity) and uses a three-state scoring model: Mentioned, Recommended, or Absent. This scoring is more informative than a binary cited or not cited metric, since being mentioned in a long list of alternatives and being actively recommended as a solution represent meaningfully different brand outcomes. Aiso also tracks fan-out patterns: the secondary prompts users ask after an initial query.

The trade-off versus Profound is technical depth. Aiso covers three engines versus Profound up to 9, has no API access on Starter or Growth, and offers no crawler logs or content generation. For teams that need conversation-led prompt discovery first, Aiso is the right starting point at $79/month with self-serve signup.

Pricing
Feature
Starter
$79/month
Growth
$239/month
Enterprise
Custom pricing
AI models tracked333
Conversation Explorer
Competitor benchmarking
Fan-out tracking
API access
White-label delivery
Best for: In-house marketing teams and brand managers in the discovery phase of AI visibility monitoring who need help identifying which prompts to track before committing to a broader monitoring programme.

Profound

Enterprise AI visibility with crawler log analysis and AEO content generation

Full review →
Profound screenshot

Profound is an AI search marketing platform built for in-house SEO and content teams at larger organisations. It tracks how AI models represent your brand across 9 engines including ChatGPT, Gemini, Perplexity, Copilot, Meta AI, Grok, DeepSeek, Claude, and Google AI Overviews. The depth of coverage is unmatched in the market.

What makes Profound distinct from other monitoring tools is the connection between citations and crawl activity. The platform exposes crawler log data showing when GPTBot, ClaudeBot, and other AI crawlers last visited specific pages on your site. This lets you correlate crawl timing with changes in citation behaviour, a relationship that most tools cannot surface. Marketing Agents generate AEO-optimized content to close accuracy gaps surfaced by gap analysis.

The trade-off versus Aiso is the buying process and operating model. Profound requires a demo call, starts at $99/month for Starter (ChatGPT only), and reserves API access and CSV/JSON exports for Growth ($399/mo) or higher. For enterprise teams running serious AI search programmes with dedicated headcount, Profound is the strongest option available. For teams in the discovery phase, Aiso at $79/month is the more accessible starting point.

Pricing
Feature
Starter
$99/mo
Growth
$399/mo
Enterprise
Custom
Answer engines trackedChatGPT only3 enginesUp to 10
Unique prompts tracked50100Custom
Monthly responses analyzed1,5009,000Custom
CSV / JSON exports
API access
Agent credits/mo100400Custom
SSO / SAML
Dedicated Slack support
Best for: Enterprise in-house SEO and content teams with dedicated AI search programmes that need crawler log analysis and AEO content generation.

Head-to-head feature comparison

Feature
Aiso
Profound
AI engines trackedChatGPT, Gemini, PerplexityUp to 9 (ChatGPT, Gemini, Perplexity, Copilot, Meta AI, Grok, DeepSeek, Claude, AI Overviews)
Competitive share-of-voiceYesYes
Prompt-level citation dataYes (Mentioned, Recommended, Absent scoring)Yes
Answer / content gap analysisPartial (via fan-out tracking)Yes
Category intelligenceYes (GPT Trends)Yes (prompt volume intelligence)
AEO content generationNoYes (Marketing Agents)
Crawler / AI bot log accessNoYes (crawler log analysis)
Page content auditsNoYes
API accessEnterprise plan onlyEnterprise only
Looker Studio / BI connectorNo native connectorNo native connector
White-label deliveryNoNo
Pay-per-prompt pricingNo (seat-based plans)No
Agency multi-brand supportNoNo
Starting price$79/mo$99/mo (ChatGPT only)

Considering AI Peekaboo alongside Aiso and Profound?

AI Peekaboo dashboard

Aiso locks API access to enterprise contracts, and Profound requires a sales call with no white-label delivery on any plan. AI Peekaboo is the best AI visibility tool for agencies with white-label reports, guest access links, and read and write API on every plan from $50/month Starter. If you are an SEO agency that needs multi-brand support with self-serve signup, AI Peekaboo covers what neither tool delivers, with 5 AI surfaces and Looker Studio connector included.

Read the AI Peekaboo review →

Which should you choose?

In-house teams in the discovery phase of AI visibility monitoringAiso
Enterprise teams needing crawler log analysis and crawl-to-citation correlationProfound
Brand managers wanting prompt discovery grounded in real user conversationsAiso
Content teams needing Marketing Agents for AEO content generationProfound
Teams wanting three-state Mentioned, Recommended, Absent scoringAiso
Teams tracking up to 9 AI engines including Meta AI, Grok, and DeepSeekProfound
Teams wanting self-serve signup without a demo callAiso

These two tools serve genuinely different buyer personas. Aiso at $79/month is a focused prompt discovery platform for in-house teams in the early phase of GEO. Profound at $99+/month is an enterprise platform with crawler log analysis and Marketing Agents for AEO content generation, requiring a demo call and CSM-led onboarding. The choice is essentially category-versus-category rather than feature-versus-feature; most teams will pick based on their operating budget and team size.

Bottom line

If your priority is Generative Engine Optimization (GEO) prompt discovery grounded in real ChatGPT and Gemini conversations at transparent self-serve pricing, Aiso at $79/month is the more purposeful fit. If your priority is crawler log analysis plus Marketing Agents for AEO content generation across 9 engines with structured enterprise onboarding, Profound is the strategic choice. Know which problem you are solving before booking the demo.

Frequently asked questions

How does Aiso compare to Profound for AI visibility monitoring?

Aiso at $79/month is a prompt discovery platform with three-engine coverage, three-state Mentioned, Recommended, Absent scoring, and a Conversation Explorer that surfaces real ChatGPT and Gemini prompts. Profound at $99+/month tracks up to 9 engines with crawler log analysis showing GPTBot and ClaudeBot activity plus Marketing Agents for AEO content generation, but requires a demo call. Aiso fits the discovery phase; Profound fits enterprise teams running serious AI search programmes.

Is Profound worth the cost for crawler log analysis?

For technical SEO managers who want to correlate AI crawler activity with citation changes, Profound's crawler log analysis is genuinely differentiated. It is the only tool in this category that exposes this data at this depth. The trade-off is the sales-led buying process and Starter tier limited to ChatGPT only. For teams that just need prompt discovery without crawler diagnostics, Aiso at $79/month covers the use case.

How much does Aiso cost compared to Profound?

Aiso starts at $79/month on Starter, $239/month on Growth, and Custom on Enterprise, all with self-serve signup. Profound starts at $99/month on Starter (ChatGPT only), $399/month on Growth (3 engines), and Custom on Enterprise, all requiring a demo call. Aiso is comparable at the entry tier but Profound's real feature set unlocks at $399/month Growth. The right pick depends on whether crawler logs and AEO content generation are priorities.

Which tool has Marketing Agents for AEO content generation?

Profound includes Marketing Agents that generate AEO-optimized content designed to close accuracy gaps surfaced by gap analysis. This is the only tool in this category with native content creation built into the workflow. Aiso does not include content generation as a primary feature. For content teams that want insight-to-execution in one platform, Profound is the more capable choice.

How many AI engines does Profound track that Aiso does not?

Profound tracks up to 9 engines including Meta AI, Grok, DeepSeek, Claude, Copilot, and Google AI Overviews that Aiso does not cover. Aiso tracks three engines (ChatGPT, Gemini, Perplexity). For brands whose audiences use Meta AI, Grok, or DeepSeek, Profound is the broader-coverage choice. For teams focused on conversation-led prompt discovery in the three most common engines, Aiso is sufficient.

Can Profound be used for agency client reporting?

No. Profound is not designed for agency multi-client use. It is built around a single brand or a small set of brands per account. There is no white-label delivery, no guest client access, and no API access below Enterprise pricing. AI Peekaboo is the better fit for agency workflows with white-label and a read/write API on every plan from $50/month.

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