Comparison

Anewstip vs Prowly in 2026: real-time Twitter signals vs an AI-Cited Media Database sold through Semrush

Anewstip tracks what journalists are tweeting and writing this week. Prowly, now folded into the Semrush AI PR Toolkit, targets outlets that large language models actually cite when answering questions.

Updated July 3, 2026
Anewstip
Prowly
Key takeaways
  • Prowly's AI-Cited Media Database filters journalists and outlets by whether LLMs like ChatGPT, Gemini, and Perplexity reference them when generating answers. Anewstip has no equivalent AI-citation filtering.
  • Anewstip claims 1 million+ journalists and media contacts. Prowly, via Semrush, lists over 600,000 journalist and outlet profiles with audience and traffic data attached.
  • Prowly can no longer be purchased as a standalone subscription; you must sign up through the Semrush AI PR Toolkit starting at $149/month for Base. Anewstip signs up directly with a free plan available.
  • Anewstip surfaces journalists based on recent tweets and articles. Prowly has no social-signal search layer but does draft press releases and pitch emails with AI.
  • Prowly's Media Monitoring, which tracks brand mentions across news, blogs, and forums with AI summaries, is locked to the $279/month Pro plan and absent from Base. Anewstip has no equivalent monitoring depth on any plan.
  • Anewstip offers API access on Professional and Partners plans. Neither Prowly nor the Semrush AI PR Toolkit lists a public API.

Anewstip and Prowly both promise a faster route to the right journalist, but they get there differently and now sit at very different price points. Anewstip stays independent and self-serve, using Twitter and article activity to surface journalists covering your topic right now, with a real free plan to test the search quality first. Prowly no longer exists as a standalone product: new signups go through the Semrush AI PR Toolkit starting at $149 a month, and the feature that justifies the higher price is the AI-Cited Media Database, which filters journalists and outlets by whether large language models actually reference them when answering questions. If AI-era PR targeting is part of the brief, Prowly has a real answer Anewstip does not. If budget and independence from a broader SEO subscription matter more, Anewstip is the simpler buy.

The tools at a glance

ToolStarting priceBest for
Anewstip$0Self-serve PR teams and agencies who want an independent subscription with API access and real-time journalist activity signals, without buying into a broader SEO platform.
Prowly$149/moPR and comms teams already on Semrush, or specifically prioritizing outlets that shape AI-generated answers, who are willing to pay $149-$279/month through the broader Semrush ecosystem.

Anewstip

Journalist search and media outreach platform built on Twitter signals and article indexing

Full review →
Anewstip screenshot

Anewstip stayed an independent, self-serve product, which shows up most in how you can start using it: create an account, get a free plan with real search access, and upgrade only once you have confirmed the data quality fits. The core differentiator is still the activity layer, journalist profiles built from recent tweets and articles rather than a static directory, indexed across more than 200 million articles and a billion tweets.

Pitching, media lists, and alerts sit inside the same subscription, with the Standard plan covering 1,000 pitches and 20 lists a month for $200. Professional adds API access, useful for agencies wanting to fold Anewstip's data into their own reporting stack without waiting on a vendor integration.

Where Anewstip does not compete with Prowly is anything AI-citation related. There is no feature that tells you which outlets large language models are actually referencing, and Twitter's declining relevance as a journalist hangout is a real risk to the signal layer's long-term usefulness.

Pricing
Feature
Free
$0
Standard
$200/mo
Professional
$400/mo (annual)
Partners
Custom
Journalist database
Pitches per month01,0005,000Unlimited
Alerts220UnlimitedUnlimited
API access
Standalone self-serve signup
Best for: Self-serve PR teams and agencies who want an independent subscription with API access and real-time journalist activity signals, without buying into a broader SEO platform.

Prowly

AI-powered PR platform for media outreach, journalist discovery, and media monitoring, now part of Semrush.

Full review →
Prowly screenshot

Prowly's standalone product and pricing are gone; it now operates as the Semrush AI PR Toolkit. The feature that makes the migration worth mentioning is the AI-Cited Media Database, which goes beyond traffic and domain authority to identify which outlets large language models actually cite when answering questions in your industry. For brands whose PR brief includes AI visibility, that is a genuinely different targeting signal than anything Anewstip offers.

The rest of the platform covers over 600,000 journalist and outlet profiles, AI-drafted pitch emails and press releases, and a built-in CRM for managing contacts and pitch status. Media Monitoring, which tracks brand mentions across news, blogs, and forums with AI summaries and audience demographics, sits on top of that but only on the $279/month Pro plan.

The cost of that AI-Cited layer is real: $149/month for Base with Media Monitoring excluded, no public API, and no way to buy Prowly on its own outside the Semrush ecosystem. For teams already paying for Semrush, the bundle is easier to justify than for a team evaluating PR software in isolation.

Pricing
Feature
Base
$149/mo
Pro
$279/mo
AI-Cited Media Database
600,000+ journalist profiles
AI pitch & press release writing
Media Monitoring
Standalone self-serve signup
Best for: PR and comms teams already on Semrush, or specifically prioritizing outlets that shape AI-generated answers, who are willing to pay $149-$279/month through the broader Semrush ecosystem.

Head-to-head feature comparison

Feature
Anewstip
Prowly
Journalist/outlet profiles1 million+ contacts600,000+ profiles
AI-Cited Media Database (LLM citation targeting)NoYes (LLM-cited outlet targeting)
Signal-based search (social/article activity)YesNo
AI drafting of pitches / press releasesNoYes (AI-drafted press releases and pitches)
Media monitoringAlerts only, up to 20 on StandardYes, Pro plan only
Journalist CRMBasic (media lists)Yes (built-in CRM)
API accessProfessional and Partners onlyNo public API listed
Standalone self-serve signupYes, directNo, must sign up via Semrush
Free tier / trialFree plan plus 7-day trial on paid plans7-day trial, no permanent free tier
Starting price$200/mo (Standard)$149/mo (Base, via Semrush)

Considering AI Peekaboo alongside Anewstip and Prowly?

AI Peekaboo dashboard

Prowly's AI-Cited Media Database is a genuine step forward: it tells you which outlets LLMs already cite, so you can target pitches accordingly. What it does not do, and what Anewstip does not do either, is track whether your own brand actually shows up in the answers those outlets influence. AI Peekaboo closes that loop by monitoring your brand's real mentions and citations across ChatGPT, Gemini, Perplexity, and more, with a read/write API on every plan from $50/month and white-label reporting for agencies. It pairs naturally with Prowly-style outlet targeting: one tool tells you where to pitch for AI visibility, the other tells you whether the pitching is working.

Read the AI Peekaboo review →

Which should you choose?

Teams whose PR brief includes measuring or targeting AI-search visibility in outlet selectionProwly
Teams that want an independent, self-serve subscription without buying into SemrushAnewstip
Agencies wanting API access to integrate journalist data into their own toolsAnewstip
Teams already paying for Semrush who want to consolidate PR into the same billProwly
Budget-conscious solo PR pros wanting a free plan to test firstAnewstip
Teams that need media monitoring with AI summaries and audience demographicsProwly

The real fork here is not features so much as commitment. Prowly's AI-Cited Media Database is the more forward-looking capability, and it is a genuine reason to pick it if your PR brief explicitly cares about which outlets influence AI-generated answers. But you are buying into Semrush to get it, at nearly double Anewstip's entry price with no public API. Anewstip stays a simpler, independent, cheaper subscription that does not try to solve the AI-citation targeting problem at all.

Bottom line

Choose Prowly, via the Semrush AI PR Toolkit, if AI-cited outlet targeting and integrated media monitoring are worth $149-$279 a month and you do not mind losing standalone access. Choose Anewstip if you want an independent, cheaper, API-accessible subscription built around real-time journalist activity, and you are comfortable that neither tool actually measures whether your own brand gets cited by AI models, which is a separate problem from targeting AI-cited outlets in the first place.

Frequently asked questions

Can I still buy Prowly on its own without signing up for Semrush?

No, Prowly no longer offers standalone subscriptions or free trials on its own. New signups go through the Semrush AI PR Toolkit, starting at $149/month for Base. Anewstip, by contrast, remains a fully independent, self-serve product with its own free plan and paid tiers starting at $200/month.

What does Prowly's AI-Cited Media Database actually filter for, compared to Anewstip's search?

Prowly's AI-Cited Media Database identifies outlets that large language models like ChatGPT, Gemini, and Perplexity reference when generating answers, letting you prioritize pitches to journalists whose coverage is more likely to feed AI-generated responses. Anewstip's search instead surfaces journalists by recent tweets and published articles, which reflects current beat activity but has no relationship to AI-citation likelihood.

Does Anewstip or Prowly offer an API for pulling journalist data into another tool?

Anewstip offers API access on its Professional ($400/month, billed annually) and Partners plans, covering search, pitching, and alerts. Prowly, now sold as the Semrush AI PR Toolkit, does not list a public API on either its Base or Pro plan, so integrating its data elsewhere is not currently documented as an option.

Is Prowly worth $149 a month if I only need basic journalist search?

Probably not on its own. If you only need basic search and pitching, Anewstip's $200/month Standard plan, or even its free tier, covers that without requiring a Semrush subscription. Prowly's price is easier to justify when you specifically want the AI-Cited Media Database or already use other Semrush tools and can spread the cost across your existing subscription.

Which tool has better media monitoring, Anewstip or Prowly?

Prowly is the stronger option for media monitoring, but only on its $279/month Pro plan, which tracks news, blogs, and forums with AI summaries and audience demographic data on who saw your coverage. Anewstip's equivalent is a simpler alert system, up to 20 alerts on Standard and unlimited on Professional, that flags new articles or keyword mentions rather than providing full monitoring analytics.

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