Moz Pro vs Sistrix in 2026: AI visibility and white-label reports vs a well-documented API and the Visibility Index
Moz Pro bundles AI search tracking and white-label reporting into every plan. Sistrix skips both but backs a well-documented API with the Visibility Index, a benchmark European SEOs already trust.
Moz Pro
Sistrix- Moz Pro tracks AI visibility across ChatGPT, Gemini, Perplexity, and Claude on every plan. Sistrix has no AI search visibility tracking on any plan.
- Sistrix includes API access on all plans starting at €119/month, described as one of the best-documented APIs in the SEO suite category. Moz Pro has no API access at all.
- Sistrix has no white-label client reporting on any plan. Moz Pro includes white-label reporting on every plan starting at $99/month.
- Sistrix's Visibility Index is a proprietary benchmark widely cited across the European SEO industry. Moz Pro has no equivalent single-score benchmark metric.
- Sistrix includes Amazon and Instagram monitoring from its Plus plan. Moz Pro has no social commerce monitoring feature.
Moz Pro and Sistrix rarely come up in the same conversation, since Sistrix is the dominant SEO platform across the German-speaking market while Moz Pro is more of a global default. But the two make a useful comparison because they split cleanly on capability. Moz Pro includes an AI Visibility Dashboard tracking ChatGPT, Gemini, Perplexity, and Claude on every plan starting at $99 per month, along with white-label reporting from the same tier. Sistrix has neither AI search tracking nor white-label reports at any price, but it offers a well-documented API across all plans starting at €119 per month and its proprietary Visibility Index, a single score benchmarking a domain's overall Google presence that European SEO professionals treat as an industry standard. Sistrix also includes AI-powered content creation tools and Amazon and Instagram monitoring, neither of which Moz Pro has.
The tools at a glance
Moz Pro
All-in-one SEO and AI visibility platform with 1.25B+ keywords and white-label client reports
Against Sistrix, Moz Pro's clearest advantages are AI visibility tracking and white-label reporting, both included on the $99-per-month Standard plan. The AI Visibility Dashboard covers ChatGPT, Gemini, Perplexity, and Claude, giving Moz Pro a channel that Sistrix simply does not track.
Moz Pro also covers the traditional SEO fundamentals well: a Keyword Explorer with 1.25 billion+ keywords, a Link Explorer indexing over 40 trillion links, and technical site audits with clear prioritized recommendations.
Moz Pro does not have an API, which is where Sistrix pulls ahead for technically sophisticated teams. It also has no equivalent to Sistrix's Visibility Index and no social commerce monitoring for channels like Amazon or Instagram.
| Feature | Standard $99/mo ($79/mo yearly) | Medium $179/mo ($143/mo yearly) | Large $299/mo ($239/mo yearly) |
|---|---|---|---|
| AI platforms tracked | 4 (ChatGPT, Gemini, Perplexity, Claude) | 4 | 4 |
| White-label reports | Yes | Yes | Yes |
| API access | No | No | No |
| Proprietary benchmark metric | No | No | No |
Sistrix
Professional SEO platform with the Visibility Index, competitor intelligence, and AI-powered content tools
Sistrix's Visibility Index is the feature that most separates it from Moz Pro. It is a proprietary score that weights keyword rankings against search volume into a single number, which has become a widely cited benchmark for tracking domain performance and comparing competitors across the European SEO industry.
The API is available across every Sistrix plan starting at €119 per month and is well-documented, which makes it popular with technical SEO teams building custom dashboards or automated reporting on top of raw data. Sistrix also includes AI-powered content creation tools grounded in its own keyword and ranking data, plus Amazon and Instagram monitoring from the Plus plan for teams tracking social commerce channels.
What Sistrix does not do is track AI search visibility for ChatGPT, Gemini, or any other model, and it has no white-label reporting feature at any tier, which limits its usefulness for agencies that need branded client deliverables.
| Feature | Start €119/month | Plus €239/month | Professional €419/month | Premium €799/month | Enterprise Contact for pricing |
|---|---|---|---|---|---|
| AI platforms tracked | 0 | 0 | 0 | 0 | 0 |
| White-label reports | No | No | No | No | No |
| API access | Yes | Yes | Yes | Yes | Yes |
| Proprietary benchmark metric | Yes | Yes | Yes | Yes | Yes |
Head-to-head feature comparison
| Feature | Moz Pro | Sistrix |
|---|---|---|
| AI search visibility tracking | Yes (ChatGPT, Gemini, Perplexity, Claude) | No |
| API access | No | Yes, all plans, well-documented |
| White-label reporting | Yes, all plans | No |
| Proprietary benchmark metric | No | Yes, the Visibility Index |
| Social commerce monitoring | No | Yes, Amazon and Instagram from Plus |
| AI content tools | No | Yes, keyword-grounded content creation |
| Starting price | $99/mo ($79/mo yearly) | €119/mo (Start) |
Considering AI Peekaboo alongside Moz Pro and Sistrix?
Moz Pro tracks AI visibility but has no API on any plan. Sistrix has a strong, well-documented API but no AI search visibility tracking and no white-label reporting at all. Neither tool combines AI engine monitoring with programmatic access and agency-ready delivery. AI Peekaboo ships all three, a read and write API from $50 per month, dedicated AI visibility tracking, and white-label reports, which is the more direct fit for agencies that need to cover the gap either tool leaves open.
Read the AI Peekaboo review →Which should you choose?
Moz ProSistrixMoz ProSistrixSistrixMoz ProMoz Pro and Sistrix rarely compete for the same buyer, but when they do, the decision comes down to what your team values more: AI visibility tracking and white-label client deliverables from Moz Pro, or a well-documented API and the Visibility Index benchmark from Sistrix. Sistrix's European market strength and social commerce monitoring are real differentiators for e-commerce and DACH-region teams, while Moz Pro's broader, more globally-oriented feature set and lower entry price suit agencies that need to report on AI visibility without a Euro-priced commitment.
Bottom line
Choose Moz Pro if AI visibility tracking and white-label client reporting need to be part of your core SEO subscription. Choose Sistrix if you are operating in European markets and need a well-documented API plus the Visibility Index as a trusted benchmark, and can live without AI search tracking or white-label reports. Agencies that need both AI visibility and a strong API in one platform should look at AI Peekaboo instead of trying to stitch the two together.
Frequently asked questions
Does Sistrix track AI search visibility like Moz Pro does?
No. Sistrix does not include any AI model or LLM visibility tracking on any plan. Moz Pro tracks ChatGPT, Gemini, Perplexity, and Claude starting at its $99-per-month Standard plan, making it the clear pick if AI visibility monitoring is required.
What is the Sistrix Visibility Index and does Moz Pro have an equivalent?
The Visibility Index is a proprietary Sistrix score that weights keyword rankings against search volume into a single number representing a domain's overall Google presence. It is a widely used benchmark in the European SEO industry. Moz Pro has no equivalent single-score metric; it reports rankings, visibility trends, and AI mentions as separate data points rather than one blended index.
Which tool has better API access, Moz Pro or Sistrix?
Sistrix, decisively. Sistrix includes a well-documented API on every plan starting at €119 per month, covering Visibility Index data, rankings, and competitor data. Moz Pro has no API access on any standard plan.
Does Sistrix offer white-label reporting for agencies?
No. Sistrix does not currently offer white-label branded reporting on any plan; all reports and exports carry Sistrix branding. Moz Pro includes white-label reporting from its entry-level $99-per-month Standard plan, which makes it the better fit for agencies needing branded client deliverables.
Is Sistrix a good fit for a US-based SEO team?
Sistrix's data is strongest for European markets, particularly Germany, Austria, Switzerland, the UK, France, Spain, and Italy, with thinner coverage for the US compared to Moz Pro, which is more globally and English-market oriented. A US-focused team evaluating both would likely find Moz Pro's data coverage more relevant to their market.