Moz Pro vs TopicalMap AI in 2026: Full SEO suite vs fast topical keyword clustering
Moz Pro covers keyword research through AI visibility in one $99-a-month subscription. TopicalMap AI does one thing, clustered keyword maps with content briefs, in about a minute, starting free.
Moz Pro
TopicalMap AI- TopicalMap AI generates 800 to 1,200 clustered keywords with content briefs in about a minute. Moz Pro's Keyword Explorer returns individual keyword metrics but does not build topic clusters or content briefs.
- Moz Pro tracks brand visibility across four AI models (ChatGPT, Gemini, Perplexity, Claude). TopicalMap AI has no AI or LLM visibility tracking.
- TopicalMap AI offers a free tier with 3 full maps. Moz Pro has no free tier; the lowest paid plan is $99/month.
- TopicalMap AI includes API access from its Pro tier at $86/month (annual). Moz Pro does not bundle API access into any Pro subscription tier.
- Moz Pro includes rank tracking, technical site audits, and backlink analysis, none of which TopicalMap AI offers.
- Both tools offer white-label export for agencies: Moz Pro on every plan starting at $99/month, TopicalMap AI as branded PDF export starting at its $46/month Starter tier.
Moz Pro and TopicalMap AI sit at opposite ends of the SEO tooling spectrum. Moz Pro is a full suite: a 1.25-billion-keyword Keyword Explorer, rank tracking, technical site audits, backlink analysis, and an AI Visibility Dashboard covering ChatGPT, Gemini, Perplexity, and Claude, all for $99 a month with white-label reporting included. TopicalMap AI does one job and does it fast: enter a seed topic and get 800 to 1,200 clustered keywords with real search volume and a content brief per cluster in about a minute, starting on a free 3-map tier. Neither replaces the other outright. Moz Pro has no topic clustering or content brief generation, and TopicalMap AI has no rank tracking, site auditing, or AI visibility tracking at all.
The tools at a glance
Moz Pro
All-in-one SEO and AI visibility platform with 1.25B+ keywords and white-label client reports
Moz Pro is a comprehensive SEO suite covering keyword research across 1.25 billion keywords, rank tracking on desktop and mobile, technical site audits, backlink analysis through Link Explorer, and an AI Visibility Dashboard tracking brand mentions in ChatGPT, Gemini, Perplexity, and Claude.
White-label reporting is included on every plan starting at $99 a month, letting agencies deliver branded client reports without an upgrade. What Moz Pro does not do is generate clustered topical keyword maps or content briefs; its Keyword Explorer returns individual keyword metrics and related terms rather than a structured content plan.
For teams whose SEO work spans technical health, rank tracking, and AI visibility across an existing site, Moz Pro is built for that ongoing breadth rather than a single upfront content planning exercise.
| Feature | Standard $99/mo ($79/mo yearly) | Medium $179/mo ($143/mo yearly) | Large $299/mo ($239/mo yearly) |
|---|---|---|---|
| Keyword Explorer queries/mo | 150 | 5,000 | 15,000 |
| AI Visibility Dashboard | Yes | Yes | Yes |
| White-label reports | Yes | Yes | Yes |
| API access | No | No | No |
| Free tier | No | No | No |
TopicalMap AI
Generates 800 to 1,200 clustered keywords with real search volume and content briefs in about one minute
TopicalMap AI generates topical keyword maps: enter a seed topic and get 800 to 1,200 keywords grouped into semantically related clusters, each enriched with real search volume, difficulty scores, and a content brief, typically in about a minute.
The free tier includes 3 complete maps with no credit card required, and paid plans run from $46 a month (Starter, annual billing) up to $311 a month for Agency. White-label PDF export is available on paid plans, and API access unlocks starting at the $86-a-month Pro tier for teams building automated content pipelines.
TopicalMap AI has no rank tracking, no site auditing, no backlink analysis, and no AI or LLM visibility tracking. It is designed to be paired with a rank tracker or SEO suite, not to replace one, and it solves the upfront content planning problem rather than ongoing SEO monitoring.
| Feature | Free $0 | Starter $46/mo (annual) | Pro $86/mo (annual) | Business $149/mo (annual) | Agency $311/mo (annual) |
|---|---|---|---|---|---|
| Topical maps | 3 maps | Unlimited | Unlimited | Unlimited | Unlimited |
| Keywords per map | 800-1,200 | 800-1,200 | 800-1,200 | 800-1,200 | 800-1,200 |
| White-label PDF export | No | Yes | Yes | Yes | Yes |
| API access | No | No | Yes | Yes | Yes |
Head-to-head feature comparison
| Feature | Moz Pro | TopicalMap AI |
|---|---|---|
| Primary focus | All-in-one SEO suite | Topical keyword clustering and content brief generation |
| Keyword output | 1.25B+ keyword database (Keyword Explorer) | 800-1,200 clustered keywords per map, generated in about a minute |
| Topic clustering / content briefs | No | Yes, built into every map |
| Rank tracking | Yes | No |
| Site auditing | Yes | No |
| Backlink analysis | Yes (Link Explorer) | No |
| AI visibility / LLM tracking | Yes (ChatGPT, Gemini, Perplexity, Claude) | No |
| White-label export | Yes, on every plan | Yes (PDF, paid plans) |
| API access | No (separate Moz API product) | Yes (Pro tier and above) |
| Free tier | No | Yes (3 maps) |
| Starting price | $99/mo ($79/mo yearly) | $0 (Starter $46/mo annual) |
Considering AI Peekaboo alongside Moz Pro and TopicalMap AI?
Moz Pro tracks brand visibility across four AI engines but does not include API access in any Pro subscription. TopicalMap AI includes API access from its Pro tier but has no AI or LLM visibility tracking at all. If your team needs both AI visibility monitoring and programmatic access in one plan, AI Peekaboo covers it from $50 a month, with a read/write API, white-label reports, and a Looker Studio connector alongside the monitoring itself.
Read the AI Peekaboo review →Which should you choose?
Moz ProTopicalMap AITopicalMap AIMoz ProTopicalMap AIMoz ProThis comparison is less about which tool is better and more about which stage of the SEO workflow each one covers. TopicalMap AI is built for the upfront planning moment, turning a topic into a structured content roadmap in a minute. Moz Pro is built for the ongoing work that follows: tracking rankings, auditing technical health, and monitoring AI visibility over time. Many teams will reasonably use both rather than choosing one.
Bottom line
Start with TopicalMap AI's free tier if you need a fast, structured topical keyword map and content briefs before building out a site or content calendar. Move to Moz Pro at $99 a month once you need ongoing rank tracking, technical audits, backlink analysis, and AI visibility monitoring for the content you've published. Neither tool bundles AI visibility tracking with API access in one plan; AI Peekaboo is the option built for that combination.
Frequently asked questions
Can TopicalMap AI replace Moz Pro for ongoing SEO work?
No. TopicalMap AI is focused on generating clustered keyword maps and content briefs for planning purposes. It has no rank tracking, site auditing, or backlink analysis, all of which Moz Pro provides for ongoing SEO monitoring.
Is there a free way to try either tool?
Yes, but only with TopicalMap AI. Its free tier includes 3 complete topical maps with no credit card required. Moz Pro has no free tier; the lowest paid plan is Standard at $99 a month.
Which tool tracks AI search visibility, like ChatGPT or Gemini mentions?
Moz Pro does, through its AI Visibility Dashboard covering ChatGPT, Gemini, Perplexity, and Claude. TopicalMap AI does not track AI or LLM visibility at all; it focuses entirely on keyword clustering and content planning.
Does TopicalMap AI offer API access at a lower price than Moz Pro?
TopicalMap AI includes API access starting at its Pro tier, $86 a month on annual billing. Moz Pro does not include API access in any of its Pro subscription tiers at all, requiring a separate Moz API purchase instead.
Are both tools useful for agencies delivering client work?
Yes, but for different deliverables. TopicalMap AI's white-label PDF export, available from its $46-a-month Starter tier, works well for one-time topical strategy documents. Moz Pro's white-label reporting, included on every plan, is better suited to recurring rank tracking and audit reports.