Adbeat vs Ads Lighthouse in 2026: Display intelligence vs brand-search evidence
Adbeat maps a competitor's display and native activity across 1000+ ad networks. Ads Lighthouse repeatedly checks the Google and Bing brand searches you configure, saving the ads, destinations, and affiliate signals it finds. They answer different questions.
Adbeat covers display and native advertising across 1000+ ad networks in 140+ countries; it does not cover Google Search or social ads.
Ads Lighthouse monitors configured Google and Bing brand searches on every plan, with Google Shopping product listings from Growth.
Adbeat Intro is $99 per month and its Professional tier is $399; Ads Lighthouse Starter is $49 and Growth is $99 per month.
Ads Lighthouse retains the search, location, device, timestamp, copy, advertiser domain, and destination behind an observation for three UTC calendar months.
Adbeat Professional and Enterprise include white-label reports and API access; Ads Lighthouse adds both at Scale, priced at $299 per month.
Adbeat provides publisher and placement intelligence; Ads Lighthouse provides policy cases, affiliate-ID matching, and evidence-oriented redirect traces.
An Ads Lighthouse visibility figure is the share of searches a team configured where a domain appeared, not Google impression share or proof of keyword purchase.
Choose Ads Lighthouse when the question is whether affiliates, resellers, or rivals appear on a defined set of brand searches, and choose Adbeat when the question is where a competitor is buying display or native inventory. That distinction matters more than the similar labels. Adbeat is a broad display and native research database covering 1000+ networks in 140+ countries, with creative and publisher intelligence. Ads Lighthouse monitors the Google and Bing searches, locations, devices, and schedules a team specifies; Growth and above add Google Shopping. It preserves observations, ad copy, destination URLs, redirect traces, and case evidence, but it is not an exploratory ad library. Adbeat starts with a limited free tier and a $99 monthly Intro plan. Ads Lighthouse starts at $49 monthly with a seven-day trial, though Starter limits one project, 20 keywords, two locations, and 7,500 scheduled checks each month. Neither product proves a competitor's actual spend or campaign profitability.
The tools at a glance
Adbeat
Display and native ad intelligence for competitor creative, publisher placements, and estimated spend patterns
Adbeat is the stronger choice when competitive advertising research starts with display or native inventory. It tracks more than 1000 ad networks in more than 140 countries and brings together competitor creative, landing pages, publisher placements, and estimated spend. That makes it useful before a media buyer enters a vertical or tests a direct publisher buy: the researcher can see which publishers and creative formats are active instead of starting from a blank list. It does not attempt to be a Google Search, paid-social, or affiliate-compliance product.
Creative history is the working layer. Adbeat stores variations over time, allowing a team to separate a short experiment from an offer or message that remained active. Its paid tiers also surface publisher intelligence, including estimated spend distribution. Those figures are modeled signals, so they can support a prioritised research hypothesis but cannot establish precise dollars, conversion rate, or return on ad spend. The Professional plan extends creative history to 365 days and the Enterprise plan to full history.
Pricing is geared to a media-buying workflow. The free tier is a limited preview, Intro costs $99 monthly for 1000+ networks and 90 days of creative history, and Professional costs $399 monthly for 140+ countries, white-label reports, and API access. Agencies that repeatedly turn display findings into client deliverables have a reason to move beyond Intro. A brand that only needs to document ads appearing against its own name will get more relevant evidence and a lower entry price from Ads Lighthouse.
| Feature | Free $0/month | Intro $99/month | Professional $399/month | Enterprise Custom quote |
|---|---|---|---|---|
| Ad networks covered | Very limited | 1000+ | 1000+ | 1000+ |
| Countries covered | 1-2 | 10+ | 140+ | 140+ |
| Creative library history | 30 days | 90 days | 365 days | Full history |
| Publisher intelligence | ✗ | ✓ | ✓ | ✓ |
| White-label reports | ✗ | ✗ | ✓ | ✓ |
| API access | ✗ | ✗ | ✓ | ✓ |
Ads Lighthouse
Brand-search ad monitoring for Google, Bing, and Google Shopping with compliance evidence and alerts
Ads Lighthouse is a monitoring system for a narrower but consequential job: documenting who shows paid ads on a defined brand search. Each project contains a brand, its domains, keywords, markets, devices, and schedule. The product checks Google and Bing paid text results, and Growth onward also records Google Shopping product ads. A saved observation can include the advertiser domain, copy, destination URL, search term, engine, location, device, and time, giving a team a record it can inspect later rather than an isolated screenshot.
The product is particularly distinct for affiliate and policy work. Teams can declare affiliate parameters, upload known IDs, trace eligible destinations server-side, create cases for non-compliant activity, and keep evidence packs. Paid Results also supports advertiser, keyword, copy-change, and destination drilldowns. That is not the same as a giant archive of ads across the open web. Ads Lighthouse only reports the search combinations a team sets up, and observed visibility is the portion of those saved searches in which a domain appeared, not impression share, spend, infringement, or proof that a phrase was bought.
Starter costs $49 monthly for one project, 20 keywords, two locations, daily scheduling, 7,500 scheduled checks, and 100 on-demand checks. Growth is $99, adds Shopping, more capacity, and checks every six hours. Scale is $299 and introduces API keys, white-label PDFs, five projects, 150 keywords, and 60,000 scheduled checks. All published plans include team roles, CSV and Excel exports, alerts, and a seven-day trial. Check consumption needs modelling before a high-frequency, multi-market rollout.
| Feature | Starter $49/month | Growth $99/month | Scale $299/month | Business $599/month | Enterprise Custom |
|---|---|---|---|---|---|
| Projects | 1 | 2 | 5 | 10 | Agreed with you |
| Keywords | 20 | 50 | 150 | 500 | Agreed with you |
| Scheduled checks per month | 7,500 | 18,000 | 60,000 | 144,000 | Agreed with you |
| Google Shopping product ads | ✗ | ✓ | ✓ | ✓ | ✓ |
| REST API and API keys | ✗ | ✗ | ✓ | ✓ | ✓ |
| White-label reports | ✗ | ✗ | ✓ | ✓ | ✓ |
Head-to-head feature comparison
| Feature | ||
|---|---|---|
| Primary job | Display and native competitor research | Configured brand-search monitoring and evidence |
| Coverage model | 1000+ networks in 140+ countries | Google and Bing searches a team configures; Shopping from Growth |
| Search-ad monitoring | No | Yes |
| Display and native intelligence | Yes | No |
| Publisher-level intelligence | Yes | No |
| Affiliate and policy cases | Not published | Yes |
| Historical retention | 30 days Free to full history Enterprise | Three UTC calendar months for saved observations |
| White-label delivery | Professional and Enterprise | Scale and above |
| Starting price | $0 preview, $99/mo Intro | $49/mo Starter |
Which should you choose?
This is not a close substitute decision. Adbeat helps a media buyer understand a competitor's display and native playbook, including publishers, creative history, and modeled spend patterns. Ads Lighthouse helps a brand or affiliate manager preserve what appeared on a deliberately configured search at a particular place, device, and time. It has a better evidence workflow for search-ad disputes, but its monitoring scope is defined by the searches you purchase and schedule. Select the product that matches the investigation, not the one with the larger-sounding database.
Bottom line
Buy Adbeat when display and native advertising are a material acquisition channel and the work requires competitor, creative, and publisher intelligence. Its $99 Intro tier is the sensible starting point, while Professional only pays back when white-label reporting, API access, or broad country coverage are regular requirements. Buy Ads Lighthouse when brand-search monitoring, affiliate oversight, or a defensible ad record is the job. Start at Growth if Shopping matters, then move to Scale only for its API and agency-branded evidence. Neither should be used to claim exact competitor spend or profitability.
Frequently asked questions
Should an affiliate manager use Adbeat or Ads Lighthouse to investigate ads on a brand name?
Ads Lighthouse is the better choice for affiliate monitoring on a brand name because it records configured Google and Bing search observations and includes affiliate-ID matching, policy cases, redirect traces, and evidence packs. Adbeat can reveal display and native activity, but it does not monitor search ads or provide the same compliance-case workflow.
Can Ads Lighthouse show the display publishers where a competitor is buying ads like Adbeat?
Adbeat is the appropriate tool for competitor display publisher research because its product includes publisher and placement intelligence across its display and native network coverage. Ads Lighthouse monitors paid results on configured brand searches and does not publish a display-publisher research database.
Is Ads Lighthouse visibility the same as Google Ads impression share?
Ads Lighthouse observed visibility is not Google impression share because it measures the share of the searches a team configured where a domain appeared. It is useful for comparing saved observations within that monitoring programme, but it does not reveal overall auction visibility, spend, or the competitor’s private Google Ads data.
Which tool is cheaper for an agency that needs white-label reports for advertising clients?
Ads Lighthouse Scale starts at $299 per month and includes white-label reports, while Adbeat Professional costs $399 per month and includes white-label reporting for display and native intelligence. The lower price does not make them interchangeable: Ads Lighthouse reports configured search monitoring, whereas Adbeat reports broader display and native findings.
Can either Adbeat or Ads Lighthouse prove what a competitor spends on advertising?
Neither Adbeat nor Ads Lighthouse can prove a competitor’s advertising spend from its published product data. Adbeat presents modeled estimated-spend signals for research, while Ads Lighthouse records observed ads on configured searches rather than private bid, budget, or conversion information.
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