Comparison

PostingCat vs Sendible in 2026: low-cost workspaces and API limits versus established agency delivery

PostingCat gives a small team a free entry point, affordable annual pricing, workspaces, analytics, and API access. Sendible costs more but is better equipped for agencies that need unlimited users, client profile connection, approvals, branded reports, and campaigns.

Updated October 21, 2026
PostingCat
Sendible
Key takeaways
  • PostingCat Free includes two channels, one workspace, analytics, 200 drafts, and 10 scheduled posts at once per channel, while Sendible Core begins at $35 per month.
  • PostingCat Professional costs $12.49 per month billed annually for 10 channels, five workspaces, two seats, analytics, and public API access.
  • Sendible includes unlimited users on every published plan, and each workspace includes six social profiles for a client, brand, or location.
  • PostingCat Agency is $50 per month billed annually and is the first plan with external post reviews through secure no-login links.
  • Sendible Plus starts at $99 per month with three workspaces and is the first tier with assignments and approval workflows.
  • Sendible Premium costs $199 per month and adds seven workspaces, content libraries, campaigns, custom branded reports, dedicated onboarding, and an account manager.

PostingCat and Sendible both organize client social work into separate workspaces, but they make sense at different stages of an agency operation. PostingCat is unusually inexpensive for a product with workspaces, team seats, analytics, AI allowances, and public API access. Its Free plan includes two channels, one workspace, analytics, 200 drafts, and a limited active queue, while Professional is $12.49 per month billed annually for 10 channels, five workspaces, two seats, and a controlled API allowance. Sendible begins at $35 monthly for one workspace and six profiles, but every plan includes unlimited users and its product becomes purpose-built for client delivery at Plus and Premium. Plus adds approvals, Premium adds content libraries, campaigns, branded reports, onboarding, and an account manager. The deciding question is whether you are buying a capable small-team publishing system or a mature agency delivery layer. PostingCat is the value choice for the former. Sendible is the safer fit when client access, regular reporting, and organized campaigns are already part of the service.

The tools at a glance

ToolStarting priceBest for
PostingCat$0.00Small agencies and internal teams that want affordable client workspaces, controlled API publishing, analytics, and external approval links without starting on a high monthly contract.
Sendible$35/mo billed monthlySocial agencies, franchises, and multi-location teams that need many users, secure client profile connection, approvals, recurring reports, campaigns, and a clear upgrade path for managed client work.

PostingCat

Affordable social publishing with client workspaces, external reviews, analytics, AI drafting, automations, and a public API

Full review →
PostingCat screenshot

PostingCat is a scheduling platform that gives a small team more operating structure than its price suggests. Workspaces separate a client or brand’s channels, calendar, drafts, media, and approvals; roles distinguish owners, admins, and members. Its calendar supports daily, weekly, and monthly views, drag-and-drop rescheduling, sharing links, post previews, time zone management, and network-specific configuration. Publishing support covers Instagram, TikTok, LinkedIn profiles and pages, Facebook Pages, X, YouTube, Pinterest, Dribbble, Threads, and Reddit.

The Free plan covers two channels, one workspace, one seat, 200 drafts, analytics, and 10 scheduled posts at once per channel, subject to the published queue and fair-use rules. Professional costs $12.49 per month billed annually for 10 channels, five workspaces, two seats, unlimited scheduled posts, analytics, a picture editor, and public API access. The API allowance is 300 posts monthly and 350 requests hourly. Agency costs $50 monthly on annual billing for 50 channels, 25 workspaces, five seats, and 2,000 API posts monthly with 2,100 hourly requests.

Agency is also the first tier with external post reviews: a client can receive a secure link, comment, request changes, and approve without a PostingCat account. That is a real advantage for a lean agency, although the published analytics coverage names Facebook, LinkedIn Pages, YouTube, Pinterest, and Threads rather than every publishing destination. X is unavailable on Free, capped at 250 posts per month on Professional, and capped at 2,500 on Agency. Automated white-label PDF reports are described as in progress, so buyers who promise branded client reporting today should not treat them as included.

Pricing
Feature
Free
$0.00
Professional
$12.49/month, billed annually
Agency
$50.00/month, billed annually
Channels21050
Workspaces1525
Team seats included125
Scheduled posts at once per channel10, refills anytimeUnlimitedUnlimited
X posts per month02502,500
Post drafts2001,00010,000
External post reviews✗✗✓
Public API posts per monthNot included3002,000
Best for: Small agencies and internal teams that want affordable client workspaces, controlled API publishing, analytics, and external approval links without starting on a high monthly contract.

Sendible

Agency social management with client workspaces, unlimited users, approvals, automated reports, and campaigns

Full review →
Sendible screenshot

Sendible is shaped around an agency that has to keep client accounts separate while letting many people participate. Each workspace is a home for a client, brand, or location with six social profiles, its own calendar, queues, messages, reports, and settings. Every published plan includes unlimited users, so clients, freelancers, and approvers do not create a per-seat bill. Client Connect lets a client attach social profiles without sharing credentials, which is a meaningful operational detail for a managed service.

Core costs $35 per month billed monthly for one workspace and six profiles. Plus costs $99 for three workspaces and 18 profiles, adding assignments and approval workflows. Premium costs $199 for seven workspaces and 42 profiles, adding content libraries, custom branded reports, campaigns, dedicated onboarding, and an account manager. Elite rises to $299 for 15 workspaces and 90 profiles with advanced user permissions; Enterprise is $750 for 50 workspaces and 300 profiles. Each workspace has a daily send cap, from 100 on Core to 500 on Elite and Enterprise, despite unlimited advance scheduling.

Sendible publishes to Instagram, Facebook, TikTok, X, LinkedIn, Google Business Profile, YouTube, WordPress, Threads, and Bluesky. Smart Queues support evergreen schedules, and bulk CSV scheduling, platform-specific posts, AI Assist, UTM parameters, Canva, Google Drive, Dropbox, and Zapier support routine work. The compromise is that white labeling is a paid add-on only on Elite and Enterprise, and real-time reply coverage is narrower than the publishing list, specifically naming Facebook, Instagram, and LinkedIn. Sendible is a more expensive decision than PostingCat, but it is the more complete client delivery platform once Premium is justified.

Pricing
Feature
Core
$35/mo billed monthly
Plus
$99/mo billed monthly
Premium
$199/mo billed monthly
Elite
$299/mo billed monthly
Enterprise
$750/mo billed monthly
Workspaces1371550
Social profiles6184290300
UsersUnlimitedUnlimitedUnlimitedUnlimitedUnlimited
Daily sends per workspace100200300500500
Smart Queues10 per plan30 per plan70 per planUnlimitedUnlimited
Assignments and approvals✗✓✓✓✓
Custom branded reports✗✗✓✓✓
White labelNot listedNot listedNot listedPaid add-onPaid add-on
Best for: Social agencies, franchises, and multi-location teams that need many users, secure client profile connection, approvals, recurring reports, campaigns, and a clear upgrade path for managed client work.

Head-to-head feature comparison

Feature
PostingCat
Sendible
Primary workflowAffordable multi-workspace publishingAgency client workspaces and reporting
Starting priceFree, then Professional $12.49/mo annualCore $35/mo
Workspaces at entry1 Free, 5 Professional, 25 Agency1 Core, 3 Plus, 7 Premium
User model1, 2, or 5 included seatsUnlimited users every plan
Client connection and approvalExternal no-login reviews on Agency onlyClient Connect; approvals from Plus
Branded reportsAutomated white-label PDF reports described as in progressCustom branded reports from Premium
Public APIProfessional and Agency with stated limitsNot listed in verified profile
Evergreen schedulingRecycling and engagement-triggered repostingSmart Queues from Core
Analytics coveragePublished for Facebook, LinkedIn Pages, YouTube, Pinterest, and ThreadsStandard reports and Google Analytics quick report
Publishing constraintsX unavailable Free, 250/mo Professional, 2,500/mo Agency100 to 500 daily sends per workspace by tier

Which should you choose?

Solo operator wanting a no-cost way to test multi-channel schedulingPostingCat Free
Small team needing five workspaces and controlled public API publishingPostingCat Professional
Agency needing unlimited client and freelancer access without seat feesSendible
Agency requiring client approvals across three workspacesSendible Plus
Managed service selling branded reports and campaign reportingSendible Premium
Lean agency needing external no-login review links at the lowest published pricePostingCat Agency

PostingCat wins the value comparison when an agency is still assembling its operating system. Its free plan is usable, Professional is inexpensive, and Agency brings client review links into a $50 monthly annual-billing tier. Sendible is more expensive because it solves a more established delivery problem: unlimited users, credential-safe profile connection, approval workflows, reports, content libraries, campaigns, and agency support. The comparison changes once reports are part of your retainer. PostingCat can organize the work; Sendible Premium is built to package and report the work to clients.

Bottom line

Choose PostingCat if you need to keep costs down while managing several brands, want a public API with stated limits, or need Agency-level external review links without paying a high agency-suite price. Professional is the logical small-team tier, but confirm its analytics coverage matches the networks you report on. Choose Sendible if the service depends on unlimited collaborators, Client Connect, formal approvals, scheduled reports, campaigns, and client-ready branding. Plus is the minimum approval tier, while Premium is the meaningful agency reporting tier. Do not buy Sendible Core expecting Premium-style delivery features.

Frequently asked questions

Is PostingCat or Sendible better for a small social media agency with five client workspaces?

PostingCat Professional is the lower-cost choice for five workspaces because it costs $12.49 per month billed annually and includes 10 channels, two seats, analytics, and API access. Sendible Plus costs $99 per month for three workspaces but is stronger when unlimited users and formal approval workflows are required.

Which tool lets a client approve social posts through a secure link without creating an account?

PostingCat Agency is the documented choice for secure no-login external post reviews, allowing a stakeholder to comment, request changes, and approve. Sendible uses Client Connect and client user access, with approval workflows from Plus, but its reviewed profile does not describe the same secure external-review-link entitlement.

Can an agency get branded client reports from PostingCat or Sendible?

Sendible Premium includes custom branded reports and is the documented option for an agency delivering branded reporting today. PostingCat offers PDF and CSV analytics exports and report templates, but its Agency page describes automated white-label PDF reports as in progress rather than an included current feature.

Which platform has a public API for automated social publishing workflows?

PostingCat has a documented public API on Professional and Agency, with limits of 300 and 2,000 API posts per month respectively. Sendible’s reviewed profile lists integrations such as Zapier but does not publish a comparable public API entitlement, so buyers needing direct API control should choose PostingCat.

Does Sendible or PostingCat include unlimited users for client and freelancer collaboration?

Sendible includes unlimited users on every published plan, making it the clearer choice for an agency that regularly involves clients, freelancers, and internal reviewers. PostingCat includes one seat on Free, two on Professional, and five on Agency, so its cheaper plans require tighter access allocation.

Photo of Filipe Lins DuarteReviewed by Filipe Lins DuarteCo-Founder & CEO

Vast experience talking to customers and users to understand what good software looks like. Background spans commercial and product roles.

Photo of John RiceChecked by John RiceCo-Founder & CTO

15+ years building tech products and web applications. Conducted hundreds of user interviews to know what a good product looks like.

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