Alternatives

The 7 Best Alternatives to Adobe LLM Optimizer for E-commerce Brands in 2026

Seven options for retail teams choosing between buyer-question evidence and enterprise commerce analysis

Updated October 5, 2026  ·  7 tools reviewed
Key takeaways
  • AI Peekaboo fits retail teams that want scheduled buyer-question tracking with preserved answers, exact source URLs and an API for reporting.
  • Peec AI fits marketing teams that want daily prompt analysis and product diagnostics, provided the shopping scope matches the package you buy.
  • Scrunch AI fits brands that want answer monitoring joined to site audits and agent traffic, with product-level shopping views tied to the package.
  • Profound fits large enterprises that run an ongoing answer-engine program with agent analytics and Enterprise ChatGPT Shopping.
  • Goodie fits commerce teams that want attribution features and MCP on Core, with SKU-level visibility starting on Pro.
  • Botify fits large retail sites with crawling, rendering or product-feed work, since it covers AI visibility and technical activation together.
  • Athena HQ fits growth teams on Shopify or Webflow that want monitoring paired with content recommendations and exports.

AI Peekaboo is the first Adobe LLM Optimizer alternative to test when your retail team wants commercial buyer questions tracked with each answer and cited URL kept in view. This guide covers AI visibility and Generative Engine Optimization (GEO) workflows only. Adobe LLM Optimizer is now Adobe Brand Visibility, a custom-quoted package built around the Adobe ecosystem. A store has a sharper question than a brand score: does the answer name the right product in the right category? Decide whether you need brand-level evidence, product-level views or technical access to your site and feeds, then compare.

Tools at a glance

ToolStarting priceBest forTop strength
AI PeekabooFrom $29/moA retail brand team that reviews category-level buyer questions and shares the results with merchandising and content.Preserved answers with exact returned source URLs
Peec AI€70/mo billed annuallyA marketing or SEO team that diagnoses answers by prompt, source and product.Daily prompt monitoring with sentiment and share of voice
Scrunch AI$250/moA single-brand retailer whose site team and search team share AI visibility work.Site audits alongside prompt and citation monitoring
ProfoundCustom quoteA large retailer with a dedicated AEO, content and PR group running continuous AI search work.Agent Analytics for bot and AI-referral traffic
Goodie$399/moA commerce team that needs attribution features and plans to move to SKU-level visibility.MCP and attribution features on Core
BotifyCustom quoteA large retail site with crawling, rendering or product-feed problems.Product-feed enrichment and delivery to Google and OpenAI
Athena HQ$295/moA direct-to-consumer brand on Shopify or Webflow that pairs monitoring with content updates.Content recommendations and an optimization agent
About Adobe LLM Optimizer

Adobe enterprise brand visibility and AI optimization

Adobe LLM Optimizer screenshot
What it measures

AI brand visibility and competitive benchmarking

How your team uses it

Monitoring how AI represents a brand across answer engines

Workflow and delivery

Content and technical optimization recommendations

Additional capability

Enterprise marketing workflows in the Adobe product ecosystem

Adobe LLM Optimizer product and pricing details

Now let's dive into the tools

AI Peekaboo

Buyer-question monitoring with API reporting and evidence-linked actions

#1
AI Peekaboo screenshot
Screenshot credit: AI Peekaboo

Your merchandiser wants to know what an assistant says when a shopper asks for a gift under a set budget. AI Peekaboo runs those prompts on a schedule and preserves each answer with the exact source URLs returned.

It also reports competitor mentions, sentiment and share of voice in the same tracked cohort, plus evidence-linked recommendations and Markdown content briefs for your content owners.

Pick it when explainable category evidence matters most. Look elsewhere if you need a deeper site crawl or technical delivery layer in the same contract.

Pricing
Feature
Configurable monitoring
From $29/mo
Pricing basisBrands, prompts, platforms and cadence
Team membersUnlimited
REST API and Looker StudioIncluded on paid subscriptions
White-label deliveryFrom $100/mo
Client share linksFrom $100/mo

AI Peekaboo plans and product details

Pros
  • Preserved answers with exact returned source URLs
  • Read/write REST API and Looker Studio on paid subscriptions
  • Unlimited team members with no per-seat fees
Cons
  • Branded client share links need at least $100 per month
  • Cadence is one subscription-wide setting, not per brand
  • Copilot is an add-on and Claude bills per check
Best for: A retail brand team that reviews category-level buyer questions and shares the results with merchandising and content.

Peec AI

AI search analytics, brand perception and shopping visibility

#2
Peec AI screenshot
Screenshot credit: Peec AI

Peec AI suits a team that wants to see positions, sentiment and share of voice daily, then drill into source domains, URLs and citation share.

Its shopping view lets you upload a product catalog and read SKU-level results. Check that the shopping scope is part of the package you choose, because it is not a given for every tier.

Choose it for answer-level diagnostics with brand perception and fact-checking workflows. Skip the entry brand package if you plan to track many platforms, since extras cost more.

Pricing
Feature
Starter, brands
€70/mo billed annually
Brand Starter prompts50
Included platformsChoose 3
Brand Starter projects1
Agency Essential€175/mo billed annually
Enterprise APICustom package

Peec AI plans and product details

Pros
  • Daily prompt monitoring with sentiment and share of voice
  • Fact-checking and brand perception workflows
  • Catalog upload and SKU-level views where the package includes shopping
Cons
  • Brand Starter has 50 prompts, one project and three platforms
  • Additional platforms carry separate costs
  • Looker Studio starts on Advanced and API is Enterprise
Best for: A marketing or SEO team that diagnoses answers by prompt, source and product.

Scrunch AI

AI monitoring with site optimization and agent-facing pages

#3
Scrunch AI screenshot
Screenshot credit: Scrunch AI

Scrunch AI pairs prompt monitoring and citation analysis with site audits, which helps when the question is how agents read your store, not only what they say.

Agent Traffic shows AI visits to your website, and Agent Pages (AXP) serve content to agents. AXP and API sit in Enterprise, so confirm scope early.

Pick it if one team owns both answer visibility and site readiness. Skip Core if you run several brands, since it has one workspace.

Pricing
Feature
Core
$250/mo
Unique prompts125
Monthly responses5,000
Brand workspaces1
Core AI platforms4
API / AXPEnterprise

Scrunch AI plans and product details

Pros
  • Site audits alongside prompt and citation monitoring
  • Agent Traffic for AI website visits
  • Five user licenses on Core
Cons
  • Core caps at 125 prompts and 5,000 monthly responses
  • API, AXP and expanded engines are Enterprise
  • Product-level shopping scope must match the package
Best for: A single-brand retailer whose site team and search team share AI visibility work.

Profound

Enterprise answer-engine analytics and AI marketing workflows

#4
Profound screenshot
Screenshot credit: Profound

Profound is built for programs with several owners across content, PR and search. Answer Engine Insights covers citations, sentiment and competitor views.

Agent Analytics reads bot and AI-referral traffic, Prompt Volumes supports research, and Enterprise adds ChatGPT Shopping and API access.

Choose it when budget and headcount match an enterprise program. Skip it if you want a self-contained plan, since brand Enterprise is a custom quote and the trial has no API or exports.

Pricing
Feature
Enterprise
Custom quote
Brand EnterpriseCustom
Brand evaluation7-day free trial
Trial prompts50, recommended set
Trial API / exportsNot included

Profound plans and product details

Pros
  • Agent Analytics for bot and AI-referral traffic
  • Prompt Volumes research
  • Enterprise ChatGPT Shopping and API
Cons
  • Brand Enterprise pricing is a custom quote
  • The seven-day trial uses 50 fixed prompts and has no exports
  • Client workspace add-ons carry separate fees
Best for: A large retailer with a dedicated AEO, content and PR group running continuous AI search work.

Goodie

Answer monitoring, optimization actions and agentic commerce

#5
Goodie screenshot
Screenshot credit: Goodie

Goodie puts MCP access, traffic attribution and revenue attribution features on Core, which matters if finance asks how AI visibility connects to commerce.

SKU-level agentic commerce visibility starts on Pro at $999 per month. Detailed Agents & Crawlers Analytics and API access are Enterprise-only, so Core does not include them.

Pick Core for brand-level work with attribution features, and Pro once product-level visibility is the goal. Skip it for multi-brand needs, which sit in Enterprise.

Pricing
Feature
Core
$399/mo
Prompts120
Brands1
Seats5
SKU-level commercePro from $999/mo
Agency / multi-brandEnterprise
Detailed agent/crawler analyticsEnterprise

Goodie plans and product details

Pros
  • MCP and attribution features on Core
  • SKU-level commerce visibility on Pro
  • Prompt research and content optimization actions
Cons
  • Core has 120 prompts, one brand and five seats
  • SKU-level visibility requires Pro at $999 per month
  • Agent and crawler analytics, API and multi-brand are Enterprise
Best for: A commerce team that needs attribution features and plans to move to SKU-level visibility.

Botify

Technical infrastructure and product data for AI discovery

#6
Botify screenshot
Screenshot credit: Botify

Botify starts from your website. It analyzes technical AI readiness and AI visibility together, then acts on what it finds.

Activation includes rendering and delivering content for AI agents and enriching product feeds for delivery to Google and OpenAI, with MCP access to data and agents.

Choose it if crawling, rendering or feed quality limits your catalog today. Skip it for a light monitoring need, since deployment work is a material part of the project.

Pricing
Feature
Enterprise platform
Custom quote
Platform scopeQuoted per engagement
FocusAI readiness, visibility and activation
Product feedsAI-oriented enrichment and delivery

Botify plans and product details

Pros
  • Product-feed enrichment and delivery to Google and OpenAI
  • Rendering and delivery of content for AI agents
  • AI visibility analysis next to technical readiness
Cons
  • Scope, service level and price require a quote
  • Implementation touches website infrastructure and feeds
  • Technical deployment work is significant
Best for: A large retail site with crawling, rendering or product-feed problems.

Athena HQ

AI visibility, content optimization and enterprise claim review

#7
Athena HQ screenshot
Screenshot credit: Athena HQ

Athena HQ tracks prompts, responses and citations, then turns them into content recommendations through an optimization agent.

Shopify and Webflow integrations are in its plan matrix, and CSV exports help when your analysts build their own reports. Enterprise adds knowledge-base claim review and discrepancy detection.

Choose it for a growth team that edits product and category content often. Skip Starter if you need API access at the base price, since API is a paid add-on.

Pricing
Feature
Starter
$295/mo
Monthly credits3,600
AI platform coverage11 listed platforms
API accessPaid add-on
EnterpriseCustom

Athena HQ plans and product details

Pros
  • Content recommendations and an optimization agent
  • Shopify and Webflow integrations
  • CSV exports and 11 platforms of coverage
Cons
  • Starter includes 3,600 credits, one per AI response
  • API access is a paid add-on on Starter
  • Multi-region coverage and access controls depend on the package
Best for: A direct-to-consumer brand on Shopify or Webflow that pairs monitoring with content updates.

Which Adobe LLM Optimizer alternative should an e-commerce brand pick?

You manage category and merchandising and want recorded buyer-question answers with source URLs to share with content owners.AI Peekaboo
You run search for a retailer and want daily prompt diagnostics, with a package that includes catalog upload and SKU views.Peec AI
You own one brand and want site audits and agent traffic beside answer monitoring.Scrunch AI
You lead an enterprise AI search program and need agent analytics plus Enterprise ChatGPT Shopping.Profound
You are a commerce lead who needs attribution features and MCP now, and SKU-level visibility on Pro later.Goodie
You run a large catalog where rendering, crawling and product feeds to Google and OpenAI are the open problems.Botify
You lead growth for a Shopify or Webflow store and want recommendations that feed content edits.Athena HQ

Start with AI Peekaboo if your first need is evidence: the buyer question, the answer and the source URLs, shared through its API or Looker Studio. Move to Botify when feeds and rendering block discovery, to Goodie Pro or a Peec AI shopping package when SKU views are required, and to Profound for a large enterprise program. Scrunch AI and Athena HQ suit single-brand teams that tie monitoring to site or content work. Mentions and citations describe answers; they do not prove a sale.

Frequently asked questions

Is Adobe LLM Optimizer still available under that name?

Adobe LLM Optimizer is now called Adobe Brand Visibility. It is sold as a custom package, so subscription pricing and deployment scope come through a quote. Check that its integration needs fit your commerce stack before you compare it with other options.

Which Adobe LLM Optimizer alternative suits a retailer that wants to track buyer questions?

AI Peekaboo suits a retailer that wants to track buyer questions. It runs your chosen prompts on a schedule, preserves each answer and records the exact source URLs. Competitor mentions, sentiment and share of voice are reported for the same cohort.

Can I get SKU-level views if I leave Adobe LLM Optimizer?

SKU-level views are available in some alternatives, depending on the package. Goodie offers SKU-level commerce visibility on Pro, and Peec AI offers catalog upload and SKU views where the package includes shopping. Confirm the shopping scope for the exact plan before buying.

What should a retailer using Adobe LLM Optimizer compare for product feeds and site access?

Compare Botify first for feeds and site access. It combines AI visibility analysis with technical readiness, rendering for AI agents and product-feed enrichment delivered to Google and OpenAI. Expect a quoted project with infrastructure work, not a quick monitoring setup.

Does Goodie Core cover agent and crawler analytics for an Adobe LLM Optimizer replacement?

Goodie Core does not include detailed Agents & Crawlers Analytics, which is Enterprise-only. Core does include MCP, traffic attribution and revenue attribution features. If bot analytics is central to your replacement plan, look at Goodie Enterprise or Profound.

How should an e-commerce team report AI visibility results without claiming sales?

Report mentions, cited URLs, sentiment and competitor share as descriptions of answers. They do not show what caused a recommendation or a purchase. Tools with attribution features, such as Goodie Core, can add traffic and revenue views, and you should label them separately from answer tracking.

Photo of Filipe Lins DuarteReviewed by Filipe Lins DuarteCo-Founder & CEO

Vast experience talking to customers and users to understand what good software looks like. Background spans commercial and product roles.

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15+ years building tech products and web applications. Conducted hundreds of user interviews to know what a good product looks like.

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