Comparison

Keyword Chef vs Keyword Keg in 2026: live SERP scoring vs a multi-API suite mid-migration

One is a stable, credit-based tool built around wildcard search and live SERP difficulty scores. The other pulls from 11 autosuggest APIs but is being folded into Keywords Everywhere, and its pricing page is already gone.

Updated July 3, 2026
Keyword Chef
Keyword Keg
Key takeaways
  • Keyword Chef's wildcard search generates long-tail phrases from live search patterns; Keyword Keg has no equivalent wildcard syntax, it works purely off seed-keyword expansion.
  • Keyword Keg pulls suggestions from 11 autosuggest APIs, including Amazon, eBay, Wikipedia, and Google Play, sources that Keyword Chef does not touch at all.
  • Keyword Keg is actively migrating into Keywords Everywhere, and its pricing page is no longer accessible, so a new customer today cannot see what they would even pay.
  • Keyword Chef publishes fixed monthly pricing from $29 to $119, plus a Pay As You Go credit option that never expires.
  • Keyword Keg's bulk import handles up to 500,000 keywords in a single CSV or Excel upload; Keyword Chef has no equivalent bulk-import capacity at that scale.
  • Keyword Chef scores every keyword against a live SERP lookup for ranking difficulty; Keyword Keg returns volume, CPC, competition, and trend data but no SERP-based difficulty score.
  • Neither tool offers a public API or third-party integrations for automated workflows.

Keyword Chef and Keyword Keg approach keyword discovery from opposite directions. Keyword Chef builds everything around one workflow: type a wildcard phrase, get long-tail variations, and score each one against a live SERP before you decide whether it's worth writing about. Keyword Keg took the breadth route, pulling suggestions from 11 different autosuggest APIs and letting you bulk-enrich up to 500,000 keywords at once. The catch with Keyword Keg is timing: it's actively being folded into Keywords Everywhere, the pricing page is no longer live, and new sign-ups get redirected elsewhere. That changes the comparison from a straight feature match into a question of which tool you can actually buy today with confidence.

The tools at a glance

ToolStarting priceBest for
Keyword Chef$29/monthNiche publishers, affiliate site owners, and freelance SEOs who want to map the long-tail of a topic and know in advance whether a keyword is realistically winnable.
Keyword KegSee keywordseverywhere.comExisting Keyword Keg users continuing through the migration period, or agencies who specifically need bulk enrichment across 11 marketplaces and search engines and are willing to buy into a product mid-transition.

Keyword Chef

Credit-based keyword research built for publishers, with wildcard search and real-time SERP analysis that surfaces low-competition long-tail keywords your competitors miss

Full review →
Keyword Chef screenshot

Keyword Chef is built around a single idea: find long-tail keywords with real search intent, then check whether you can actually rank for them before you spend time writing. The wildcard search syntax is the core of that workflow, letting you type a phrase like "best * for small kitchens" and get back every variation real searchers use, rather than the generic seed-expand list most tools generate.

Every keyword that comes out of Keyword Chef can be scored against a live SERP lookup, which weighs the actual competitive makeup of the current first page rather than a cached difficulty number calculated from historical link data. A bulk SERP analyzer extends that same scoring to keyword lists you already have, which is useful for validating ideas pulled from other tools before committing to them.

Pricing is credit-based, running from $29/month for 5,000 credits up to $119/month for 50,000, with a Pay As You Go option for lifetime credits that never expire. The optional Niche Insights add-on, billed at $97/year, layers topic-cluster and content-gap analysis on top. What's missing is a public API, rank tracking, and backlink data, so Keyword Chef works best as a focused discovery tool alongside a broader SEO stack, not as a replacement for one.

Pricing
Feature
Starter
$29/month
Plus
$69/month
Pro
$119/month
Pay As You Go
Per credit
Monthly credits5,00020,00050,000Lifetime, no expiry
Wildcard search
Live SERP scoring
Bulk SERP analyzer
Niche Insights add-on
Best for: Niche publishers, affiliate site owners, and freelance SEOs who want to map the long-tail of a topic and know in advance whether a keyword is realistically winnable.

Keyword Keg

A five-tool keyword research suite built on 11 autosuggest APIs, now being migrated into the Keywords Everywhere ecosystem

Full review →
Keyword Keg screenshot

Keyword Keg's pitch was always breadth. Its Find Keywords tool pulls suggestions from 11 autosuggest APIs at once, covering search engines, e-commerce marketplaces, and app stores, so a single seed keyword search can surface product-page language from Amazon alongside standard Google queries. Up to 30 seed keywords can be searched simultaneously, which generates a much larger raw result set than most single-source tools.

The suite's other strength is scale: the Import Keywords tool accepts CSV or Excel files with up to 500,000 rows and returns the same file with volume, CPC, competition, and trend data appended. Automatic intent categorization sorts results into Buyer Intent, Product Info, Questions, Alphabetical, and Prepositions, and white-label export covers CSV, Excel, and PDF for agency reporting.

As of mid-2026, Keyword Keg is being folded into Keywords Everywhere, built by the same team. The pricing page is no longer active, new sign-ups are redirected to Keywords Everywhere, and existing users are being supported through the transition rather than treated as a standalone product going forward. That makes it a poor choice for anyone starting fresh, whatever the feature list says.

Pricing
Feature
Migration to Keywords Everywhere
See keywordseverywhere.com
Bulk upload up to 500K keywords
11 autosuggest APIs
Intent categorization
White-label export
Standalone pricing page active
Best for: Existing Keyword Keg users continuing through the migration period, or agencies who specifically need bulk enrichment across 11 marketplaces and search engines and are willing to buy into a product mid-transition.

Head-to-head feature comparison

Feature
Keyword Chef
Keyword Keg
Keyword discovery methodWildcard search + live SERP lookupAutosuggest expansion across 11 APIs
Autosuggest / data sourcesLive SERP data only, no third-party suggestion APIs11 sources: Google, YouTube, Bing, Yahoo, Yandex, Amazon, eBay, Alibaba, Wikipedia, Ask.com, Google Play
Live SERP difficulty scoringYes, scored against live SERPsNo
Search intent categorizationNoYes, 5 categories including Buyer Intent
Bulk keyword processingBulk SERP analyzer validates existing keyword listsBulk import up to 500,000 keywords via CSV/Excel
White-label exportNoYes, white-label CSV, Excel, PDF
Saved / shareable reportsYes, filterable and link-shareableNo
Rank trackingNoNo
Backlink dataNoNo
API accessNoNo
Free trialYesNot disclosed, pricing page inactive
Platform statusActive, stable productIn migration to Keywords Everywhere, pricing page inactive
Starting price$29/monthPricing unavailable, redirected to Keywords Everywhere

Which should you choose?

Publishers who want live SERP difficulty scoring before writing contentKeyword Chef
Teams needing keyword suggestions from Amazon, eBay, and other marketplaces alongside GoogleKeyword Keg
Agencies that need white-label CSV or PDF exports for client keyword reportsKeyword Keg
Anyone evaluating a keyword tool to buy today with clear, stable pricingKeyword Chef
Teams enriching a large existing keyword list pulled from Search Console or a site crawlKeyword Keg
Niche site builders mapping the long-tail of a single topicKeyword Chef

This comparison isn't really a fair fight anymore. Keyword Keg's feature set, the 11-API breadth and the 500,000-row bulk import, is genuinely strong, but the product itself is being wound down in favor of Keywords Everywhere, and the missing pricing page means a new buyer has no way to commit with confidence. Keyword Chef, by contrast, is a smaller, more focused tool, but it's a stable one with published pricing and a workflow built specifically around telling you whether a keyword is worth the effort before you write anything.

Bottom line

If you're choosing between these two today, pick Keyword Chef unless you're already a Keyword Keg customer riding out the migration. New buyers who want the 11-API breadth Keyword Keg offered should go straight to Keywords Everywhere rather than sign up for a product with no visible pricing page. For live SERP scoring and wildcard long-tail discovery at a fixed, low monthly cost, Keyword Chef is the one you can actually purchase with confidence right now.

Frequently asked questions

Is Keyword Keg still worth signing up for in 2026?

No new sign-ups are worth it: Keyword Keg's pricing page is no longer accessible and new users are redirected to Keywords Everywhere, the platform built by the same team that Keyword Keg is being folded into. If you want the multi-API breadth Keyword Keg offered, evaluate Keywords Everywhere directly instead.

Does Keyword Chef or Keyword Keg give a better difficulty score for ranking?

Keyword Chef is the only one of the two with a genuine difficulty score, since it runs a live SERP lookup for each keyword and weighs the actual competitive makeup of the current first page. Keyword Keg returns volume, CPC, competition, and trend data, but nothing derived from a live SERP.

Which tool handles bulk keyword lists better, Keyword Chef or Keyword Keg?

Keyword Keg handles far larger bulk lists, accepting CSV or Excel uploads of up to 500,000 keywords and returning the same file with metrics appended. Keyword Chef has a bulk SERP analyzer for validating existing keyword lists, but it is built for checking rankability rather than processing lists at that scale.

What happened to Keyword Keg's pricing?

Keyword Keg's pricing page has been taken down as part of its migration into Keywords Everywhere. Existing customers are being supported through the transition, but there is no published price for a new subscriber to sign up at.

Can I use Keyword Chef's wildcard search on Keyword Keg?

No, wildcard search is unique to Keyword Chef among these two tools. Keyword Keg works through standard seed-keyword expansion across its 11 autosuggest APIs rather than a wildcard placeholder syntax.

Do either Keyword Chef or Keyword Keg offer an API for automated workflows?

Neither tool offers a public API. Keyword Chef is explicit about this limitation in its own feature list, and Keyword Keg has never had a standalone API or third-party integrations even before its migration into Keywords Everywhere began.

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